Japanese products are renowned worldwide for their high quality and excellent craftsmanship. Yet, there are still plenty of amazing made-in-Japan items that remain relatively unknown. Among these hidden gems are the local products of Saitama Prefecture. Situated just north of Tokyo, Saitama boasts a wide array of unique and appealing products appreciated by those in the know. This special feature invites you to discover an exclusive pop-up store featuring a curated selection of Saitama’s finest products. Whether you don’t know much about Saitama or you've never had the chance to visit and experience its delights, this is your chance to discover its fantastic bounties. Join us on this journey and uncover the charms and allure of Saitama’s exceptional products!
Introduction to Saitama Prefecture
Saitama Prefecture is in the heart of Japan’s Kanto Plain, just north of Japan’s capital city, Tokyo. This inland prefecture is well-known for its extensive transportation network and easy access from Tokyo. Saitama City, the prefecture’s hub, is home to iconic landmarks such as Saitama Stadium 2002 (one of the largest football stadiums in Japan), Saitama Super Arena, and a Railway Museum.
Nearby, Kawagoe, fondly known as “Little Edo,” is a popular tourist destination where visitors can stroll through historic streets lined with traditional warehouses. To the west, Chichibu boasts breathtaking natural landscapes ideal for outdoor activities, while agriculture, saké brewing, and winemaking also thrive. The famous Sayama tea produced in the prefecture is ranked among Japan’s top three tea-producing regions alongside Shizuoka and Uji, and is renowned for its excellent flavour.
Saitama’s attractions also extend to culinary delights, producing high volumes of the nation’s finest Chinese-style noodles thanks to its high-quality wheat. The combination of historical treasures like the Sakitama Kofun Cluster (a group of tumuli designated as a special historic site) and playful cultural spots like Kasukabe City, the setting of the famous anime Crayon Shin-chan, add to the prefecture’s allure. With its rich history, vibrant nature, and an array of unique crafts and delicacies, Saitama Prefecture offers an unforgettable blend of tradition and modernity.
Try Saitama Prefecture’s products for yourself! An overview of pop-up stores in Taiwan, Vietnam, and Malaysia
A pop-up store showcasing the appeal of Saitama is coming soon to a commercial centre near you! This limited-time event is a must-see, featuring delicious foods grown in Saitama’s nurturing climate, traditional crafts, and everyday essentials made with time-honoured skills and traditional materials. Don’t miss this chance to discover the wonders of Saitama Prefecture and its exceptional products!
Get ready for an exciting experience as Saitama’s attractions come to pop-up stores in Taiwan, Vietnam, and Malaysia. Each location will feature a unique selection of products tailored to local tastes, but all are guaranteed to captivate and delight visitors. You’ll have the opportunity to see, touch, and purchase authentic Japanese products, delicious food, handcrafted daily essentials, and traditional crafts - all made with passion and precision by the artisans of Saitama. After visiting our pop-up store, your interest in Japan and Saitama will increase more than ever before. Don’t miss out! Come and explore this unique part of Japan with us! We look forward to seeing you there!
The event details for each country are outlined as follows
Malaysia (Foods, Daily Necessities/Crafts)
- Venue: Grand Floor (Event Space)
- Address: G8-G11, F8-F18 and S8-S16, Lot 10 Shopping Centre, 50, Jalan Sultan Ismail, 50250 Kuala Lumpur
- Dates: January 31 - February 9, 2025 (10 days)
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