The popular character "Chiikawa" has opened a bakery called "Chiikawa Bakery," which grandly opened its permanent store on the 3rd floor of the Tokyu Plaza Omotesando "Omokado" in Harajuku, Tokyo, on October 29, 2024. You can find character breads and exclusive merchandise that you can’t buy anywhere else! Let’s take a look!
Welcome by Chiikawa, Hachiware, and Usagi at "Chiikawa Bakery"!
The interior of the "Chiikawa Bakery" store in Harajuku and Omotesando features a soft pink base and is designed with plenty of original illustrations created just for the bakery. At the entrance, you’ll notice a cute, pink chimney on a kamado (traditional Japanese stove) sculpture that catches the eye. Inside, characters like Chiikawa, Hachiware, and Usagi greet you!
In addition to character sculptures, you’ll also find fun decorations like Chiikawa bear pouches and sasumata (a type of traditional tool), bringing lots of playful spirit! Another highlight is the "Ropan," which is sold by a vendor called Shisa. The overall interior design is so cute that you'll want to take photos from every angle, making it a perfect spot for fans and even those who aren’t familiar with Chiikawa to say, "How adorable!"
A List of Cute and Delicious Character Breads and Drinks
At "Chiikawa Bakery," you'll find a variety of original character breads filled with the world of Chiikawa that you can only taste here! They pay great attention to different types of bread dough and toppings, including white bread, soft French bread, cornet pastries, and waffles. The lineup is satisfying not only in appearance but also in flavor.
* All prices include tax.
Chiikawa bread ¥540
A Chiikawa-shaped bread filled with custard cream.
Hachiware bread ¥540
A Hachiware-shaped bread filled with chocolate cream.
Usagi bread ¥540
A Usagi-shaped bread filled with caramel cream.
Chiikawa Soft French Bread ¥540
A soft French bread filled with Chiikawa-shaped cookies and chocolate cream.
Hachiware Soft French Bread ¥540
A soft French bread filled with Hachiware-shaped cookies and chocolate cream.
Usagi Soft French Bread ¥540
A soft French bread filled with Usagi-shaped cookies and chocolate cream.
Momonga Soft French Bread ¥540
A soft French bread filled with Momonga-shaped cookies and custard cream.
Rakko Soft French ¥540
A soft French bread filled with Rakko-shaped cookies and chocolate cream.
Chiikawa Cornet ¥540
A cornet pastry filled with cheese cream, decorated with Chiikawa-shaped cookies and lemon chocolate.
Momonga Cornet ¥540
A cornet pastry filled with matcha cream, decorated with Momonga-shaped cookies and matcha chocolate.
Furuhonya Cornet ¥540
A cornet pastry filled with custard cream, decorated with Furuhonya (used bookstore)-shaped cookies and strawberry chocolate.
Chiikawa White Bread ¥900
A slightly sweet Chiikawa loaf bread made with honey and fresh cream.
Chiikawa Bean Bread ¥540
A cute, smiley loaf bread with sweetened beans and walnuts mixed in.
Chiikawa Croquette Burger ¥590
A hearty Chiikawa burger filled with beef croquette and cheddar cheese.
Rou Bread ¥2,200
A savory bread inspired by the ramen served by the "Rou" character in "Chiikawa." Comes with a souvenir ramen bowl (not microwave safe).
Kabutomushi Waffle ¥450
A kabutomushi-shaped waffle with a hint of honey flavor and a delicious crunch of almond praline.
Kurimanju Bread ¥400
A filling bread with sweet chestnut paste inside.
Financier Trio ¥990
A set of buttery, moist financiers featuring Chiikawa, Hachiware, and Usagi.
Shuwa Drink (Mikan / Apple) ¥300
A drink inspired by the "Shuwa" from Chiikawa.
Bottled drink ¥590
(From left to right)
Momonga's Blueberry Drink
- Hachiware's Grated Apple Drink
- Chiikawa's Peach Drink
- Usagi's Carrot & Apple Drink
- Shisa's Mango Drink
Plenty of Exclusive Chiikawa Bakery Goods!
Chiikawa Bakery also has a great selection of exclusive items that are perfect to pair with your treats! With adorable Chiikawa designs, these goods will add a bit of cuteness to your everyday life.
* All prices include tax.
Cookie Tin (Falling Chiikawa Design) ¥3,780
Tray ¥1,980
Insulated Tumbler with Wooden Lid ¥3,520 each
One-Push Water Bottle ¥3,520 each
"Bread Friends" / "Peeking Out the Window"
Water-Resistant Mug ¥2,090 each
Logo / Falling Chiikawa Design
Unglazed Coaster ¥1,100 each
Logo / Falling Chiikawa Design / "Bread Friends"
Jacquard Hand Towel ¥990 each
Chiikawa / Hachiware / Usagi
Placemat ¥2,530
Squishy Bread-Like Mascot ¥1,320 each
Chiikawa / Hachiware / Usagi / Momonga / Kurimanju / Shisa / Rakko / Furuhonya / Kabutomushi
Bread-Shaped Face Pouch ¥1,760 each
Chiikawa / Hachiware / Usagi
T-Shirt ¥3,080 each
"Tumbling Trio" White (M/L/XL)
- "Peeking Out the Window" White (M/L/XL)
- "CHIIKAWA BAKERY" Natural (M/L/XL)
Pouches and Bags
Drawstring Pouch: ¥1,650
- Lunch Drawstring Pouch: ¥1,650
Lunch Tote Bag: ¥3,080
- Eco Bag: ¥2,090
- Insulated Tote Bag: ¥4,180
Tote Bag, “Peeking Out the Window” Natural: ¥2,860
- Tote Bag, “CHIIKAWA BAKERY” Natural: ¥2,860
- Sling Bag, “Tumbling Trio” Natural: ¥2,750
Special Campaigns with Chiikawa Bakery Collaborations!
To celebrate Chiikawa Bakery’s grand opening, collaborative campaigns with "Chiikawa Pocket" and "Chiikawa Land Harajuku" will offer limited perks and exclusive items!
Campaign 1: Chiikawa Bakery x Chiikawa Pocket Collaboration
Customers who make a purchase at Chiikawa Bakery (including items from the pop-up shop) will receive a "Chiipoke Sticker (Version 2)" as a gift!
※Campaign Notes:
One sticker per purchase per customer.
- Separate receipts cannot be combined.
- Available only while supplies last.
Campaign 2: Chiikawa Bakery x Chiikawa Land Harajuku Collaboration
Step 1: Save your receipt after purchasing from "Chiikawa Bakery" or the pop-up shop.
Step 2: Show this receipt at "Chiikawa Land Harajuku" when buying any Chiikawa-related item, and receive one sticker as a gift!
※Campaign Notes:
Only customers with a receipt from "Chiikawa Bakery" or the pop-up shop and a purchase from "Chiikawa Land Harajuku" are eligible.
- Purchases cannot be combined or split between receipts.
- Each receipt entitles you to one sticker per purchase.
- Purchases made on different days are allowed.
- Campaign excludes purchases from capsule toy machines.
- Stickers are available only while supplies last.
About Chiikawa
Created by illustrator Nagano, "Chiikawa" originally appeared on X and follows the touching, fun, and occasionally intense daily lives of Chiikawa, Hachiware, Usagi, and their friends. With a range of collaborations, merchandise, and the manga series Chiikawa: Something Small and Cute (currently with six volumes published by Kodansha), Chiikawa’s popularity continues to grow.
Since April 2022, a TV anime adaptation has also been airing on Fuji TV’s “Mezamashi TV.”
- Chikawa Official X: https://x.com/ngnchiikawa?s=21
- Chikawa Official Instagram: https://www.instagram.com/ngnchiikawa/
- Chikawa Info: https://chiikawa-info.jp
Spot Information
- Store Name: Chiikawa Bakery
- Address: Omotesando Tokyu Plaza "Omokado" 3F, 4-30-3 Jingumae, Shibuya, Tokyo
- Business Hours: 11:00 AM - 8:00 PM
- Annual Holidays: Irregular (please check the official website for updated hours and holiday info)
- Reservation Method: Please refer to the official website for details
- Online Reservation (Web Exclusive): ¥1,000 (includes shopping voucher)
- Chiikawa Bakery Official Website: https://chiikawabakery.jp
©nagano / chiikawa committee
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