Terakoya Co., Ltd., dedicated to preserving Japan's traditional culture through souvenir sales, has signed a licensing agreement with San-X Co., Ltd. They are opening a new goods shop themed around "denim" in the Old Karuizawa area of Karuizawa, Nagano Prefecture.
About "Old Karuizawa Area" in Nagano Prefecture?
Old Karuizawa in Karuizawa, Nagano Prefecture, is rich in historical sites, landmarks, and tourist attractions, making it a bustling center even today. It is the oldest villa area in Karuizawa and has been selected as one of the "100 Beautiful Historical Landscapes of Japan." The second store of "Rilakkuma & Sumikko Gurashi Denim House" will open on the main street of Old Karuizawa, "Old Karuizawa Ginza Street."
Concept of "Rilakkuma & Sumikko Gurashi Denim House"
Denim is an item that you can enjoy its aging process and cherish for many years. "Rilakkuma & Sumikko Gurashi Denim House" is based on the concept of "Together for a Long Time," aiming to be a store that will be loved by people of all ages together with Rilakkuma and Sumikko Gurashi.
The "Rilakkuma & Sumikko Gurashi Denim House" offers a wide range of stylish and cute character denim fashion items for the whole family to enjoy. Additionally, the denim-clad Rilakkuma and Sumikko Gurashi-themed sweets make perfect gifts or souvenirs for your loved ones or for yourself.
New Arrival! Denim House Karuizawa Store Limited Edition Stuffed Toys
Adorable "Rilakkuma" and "Tonkage" in overalls!
- Rilakkuma Stuffed Toy (3,300 yen)
- Tokage Stuffed Toy (2,420 yen)
**Limited to 3 items per customer
Recommended "Rilakkuma" Items
- Tile Senbei (1,512 yen)
- Fluffy Castella Cake (1,188 yen)
- Grape Candy Tin (756 yen)
- Various Tin Badges (550 yen)
- Various Mini Frame Magnets (550 yen)
- Stainless Tumbler (2,750 yen)
- Thermo Mug (3,300 yen)
- Clear Files (Various, 440 yen)
- Lapel Pins (Various, 880 yen)
- Glass Magnets (Various, 550 yen)
- Kids Ringer T-Shirts (Various, 3,850 yen)
- Ringer T-Shirts (Various, 4,400 yen)
- Kids Skirt (3,850 yen)
Recommended "Sumikko Gurashi" Items
- Printed Cookies (1,296 yen)
- Tile Senbei (1,512 yen)
- Apple Candy Tin (756 yen)
- Acrylic Keyholders (Various, 660 yen)
- Tin Badges (Various, 550 yen)
- Mini Frame Magnets (Various, 550 yen)
- Thermo Mug (3,300 yen)
- Clear Files (Various, 440 yen)
- Stainless Tumbler (2,750 yen)
- Lapel Pins (Various, 880 yen)
- Face Crossbody bag (2,640 yen)
- Patterned Pocket Kids T-Shirt (each type 3,850 yen)
- Kids Skirt (3,850 yen)
Grand Opening Celebration! Free Microfiber Mini Towel Giveaway
Purchase Promotion
Get a microfiber mini towel with every purchase over 3,000 yen (including tax)!
※Choose from two Rilakkuma designs and two Sumikko Gurashi designs.
※You can choose the character, but the pattern is random
※Available while supplies last.
Rilakkuma & Sumikko Gurashi Denim House Karuizawa Store Store Information
- Address: 745-1, Karuizawa, Karuizawa-machi, Kitasaku-gun, Nagano 389-0102
- Business hours: 9:30 AM - 5:30 PM
- From December 6 to March 5: 9:30 AM - 5:00 PM
※Hours may change depending on circumstances. Please check the official Rilakkuma & Sumikko Gurashi Denim House website for details. - Closed: Open year-round
- Opening date: Friday, July 19, 2024
Official Website
👉 Official Rilakkuma & Sumikko Gurashi Denim House Website
👉 Official Rilakkuma & Sumikko Gurashi Denim House Twitter
👉 Official Rilakkuma & Sumikko Gurashi Denim House Instagram
About "Rilakkuma"
A bear mascot who suddenly showed up at the house of an office lady named Kaoru and has been freeloading ever since. It's unclear who's inside the costume. Despite being a freeloader, the bear doesn't seem to be particularly useful and spends its days lazing around. The bear, Rilakkuma's main concern seems to be its daily meals and snacks.
👉 Rilakkuma Tea House & Rilakkuma's Bath Official Site
👉 Rilakkuma Tea House & Rilakkuma's Bath Official Twitter
👉 Rilakkuma Tea House & Rilakkuma's Bath Official Instagram
👉 Rilakkuma Official Site "Rilakkuma Relaxation Site"
👉 Rilakkuma Official Facebook Page "Rilakkuma Rilakkuma SAN-X"
👉 Rilakkuma Official Twitter Account "Rilakkuma Relaxation Site"
About "Sumikko Gurashi"
When you get on a train, do you fill the corner seats first? When you go to a café, do you prefer to sit in the corner? Do you feel a sense of calm when you're in the corner? Sumikko Gurashi features characters who embody this feeling. There's the chilly "Shirokuma," the unsure "Penguin?," the leftover piece "Tonkatsu," the shy "Neko," and the secretive "Tonkage." They're a bit negative but uniquely charming "Sumikko" characters.
If you love corners or are curious about them, why not join the Sumikko gang?
👉 Sumikko Gurashi Hall & Fortune Sumikko An Official Website
👉 Sumikko Gurashi Hall & Fortune Sumikko An Official Twitter
👉 Sumikko Gurashi Hall & Fortune Sumikko An Official Instagram
👉 Sumikko Gurashi Official Website
👉 Sumikko Gurashi Official Facebook
👉 Sumikko Gurashi Official Twitter
👉 Sumikko Gurashi Official Youtube
👉 Sumikko Gurashi Official Instagram
About the Operating Company "Terakoya"
Terakoya is a company dedicated to preserving traditional Japanese culture through the sale of souvenirs, primarily in tourist areas. With unique and creative development proposals, we continuously offer and propose products that are both new and nostalgic. Utilizing the craftsmanship of skilled artisans, our developed products are available at 150 directly operated stores across Japan, serving approximately 10 million customers annually.
※All products are tax-inclusive
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